maxAB

Profit, written in two languages.

Industry
B2B grocery marketplace
Market
Egypt
Services
Logo, Stationery, Merch, Vehicle branding
maxAB cover

01The story

maxAB lets Egypt's local retailers order food and groceries straight from an app, at wholesale.

Its Arabic name, maksab, means profit. The logo carries the idea of always earning more, with an infinity loop hidden in the last letters, and it reads in Arabic and English.

We designed the logo and rolled it out across stationery, merch, street posters and the delivery trucks.

02The work

Your brand could be next.

Tell us what you are building. We will bring the ideas, the team and the printing press.